Meet Eden Green
Eden Green is a consulting non-profit in environmental humanities led by a team of humanitarian scholars. Developing an Eden Green identity, we needed to capture their focus on holistic care for culture, community, and nature.
For inspiration and tone, we immersed ourselves in natural forms - even ancient ones. We looked to build something fresh, inviting, simple, and immediately recognizable.
The final icon design incorporates the E and G of the brand initials formed from the sacred geometry of the vesical pices - a universal symbol of new life and growth. Thus, the intertwining logo mark subtly depicts a yonic seed or leaf.